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Poker pros star in new Diet Pepsi advert

One lucky online poker fan could scoop a mammoth $10 million (£6.2 million) sponsorship package from UltimateBet, according to reports.

To celebrate the online poker site's tenth anniversary, the organisation From a Dime to a $10 Million Dream gives players the chance to participate in the World Series of Poker Main Event.

UltimateBet is offering 50 seats through qualifiers starting online from June 21st.

Players making it through need to meet at the Bellagio Hotel during the tournament and sign a registration form at UltimateBet's hospitality suite at the hotel.

All participants will wear sponsored clothing throughout the tournament and any poker player who is victorious at the final table will win the $1 million sponsorship package for ten years.

Phil Hellmuth, UltimateBet pro player, said it was "not too late" to enter and encouraged players to "grab your seat".

He added: "Nobody throws a birthday party quite like UltimateBet.

"And this is a massive one. There's an extra ten million bucks on the line here in Vegas - that's one million for every year UB's been dealing cards - and some unbelievable promos set to get underway."

Paddy Power recently launched an online promotion to see players become its first ever Poker Pro.